Age & Your Skin

September 14, 2021 4 min read

Age & Your Skin

The Sensitive Skincare Edit



Joanna Gardiner is CEO of Gardiner Family Apothecary, creators of the safest family skincare products for sensitive skin, from babyhood to adulthood. Joanna’s grandfather, Joseph, travelled throughout Ireland selling the family’s first ointments and cures. Those special formulations have stood the test of time and today they are experts in specialist skincare with their leading Elave and Ovelle skin ranges.



Treat your skin right – it’s got to last you a lifetime …


Skin is the largest organ on the human body.  It is a living, flexible, yet stable barrier that offers protection against moisture, cold, sun, germs and toxins.  It also plays a vital role in temperature regulation, through blood vessels and sweating. On average, your skin weighs 6lbs and will regenerate itself every 27 days. Taking care of your skin is vital to protect its health and vitality.


Skin ages in two ways. Intrinsic ageing takes place over the years, regardless of external influences. As we age, less collagen – the fibres which provide elasticity – is produced in the dermis every year. The collagen and elastin fibres become thicker and looser, leading to brittle, wrinkly and sagging skin. Exfoliation slows down and moisture levels drop, leading to dull, dry and brittle skin.


Extrinsic ageing is caused by environmental damage. Pollution, smoking and ultraviolet radiation generate free radicals, which cause thickening and drying of the dermis, freckles, sunspots, cancer and huge losses of collagen, leading to skin that is rough, lined and uneven in tone.  We can do something to control these factors.    


One in 4 Irish babies develops eczema in the first 6 months


When babies are born, their skin is 75% water. They leave the protection of the womb for a harsh environment which many experts believe causes the development of eczema in 1 in 4 Irish babies in the first 6 months of life. Although many children outgrow eczema it can persist into adulthood, affecting 1 in 10 adults.


The skin barrier does not fully develop until the age of two.  As any cream, lotion or wash that touches your baby’s skin could trigger a flare-up, you must be sure to choose the purest, gentlest products which are guaranteed free from contain harsh ingredients like soap, fragrances or dyes.


Elave Baby is specially formulated to treat young skin right, right from day of birth. Dermatologically and paediatric approved, it is the only skincare product supported by premature baby charity TinyLife. After bathing baby with Elave Baby Bathand Elave Baby Shampoo, gently pat the skin dry and apply a good layer of Elave Baby Lotion and Elave Nappy Cream


When we reach our late teens and early twenties, a combination of exam stress, lack of sleep, too much sun – and, often, too much alcohol - can wreak havoc. If you don’t protect your skin now, you could pay the price later on. The ideal regimen includes Elave Hydrating Cream Cleanser; Elave Daily Skin Defence SPF45 for high UVA & UVB protection; and Elave Skin Balancing Moisturiser with Manuka honey, natural glycerin and hyaluronic acid.


Antioxidants guard against environmental damage


Thirtysomethings will start to see the first, subtle signs of skin ageing – most likely caused by sun damage. Your skin’s repair system starts to slow down, so your skin can appear duller, dryer and thinner, especially under the eyes. Products containing antioxidants help guard against environmental damage, rejuvenate collagen production and limit the signs of damage.


Products which will help are Elave Daily Lip Defence SPF20;Elave Sensitive Renew Eye Rescue Serum with Muira Puama, Madonna Lily, aloe vera and antioxidant vitamins B5, C & E; and Elave Sensitive Renew Rejuvenating Night Treatment with glycolic acid arginine complex to promote cellular regeneration and stimulate collagen synthesis.


In your 40s, skin starts losing firmness and elasticity.  It is time to look at gentle exfoliants and mild cleansers to boost cell turnover and hydration. Products with hyaluronic acid and glycerin will support skin barrier repair. Elave Rejuvenating Cleansing Treatment combines hydrating skin cleansers with 12% glycolic acid arginine complex to promote cellular regeneration and stimulate collagen synthesis to reveal younger, brighter skin


Post-menopausal skin is thirsty skin


Hormone disruption post menopause results in increased thinning and drying of the skin and further loss of elasticity. Uneven skin tone and signs of sun damage become more prominent. It is important to help your skin retain moisture by using products which do their job gently without removing important oils needed by the skin. 


Avoid soap and irritating gels which can cause drying and flaking by using Elave Sensitive Body Wash, a sulfate-free cleanser with camomile extract, then smooth in lashings of Elave Sensitive Intensive Cream, an emollient-rich, easily absorbed formula containing white soft paraffin and fractionated coconut oil.  


In your 60s or beyond?  Well, it is never too late to look after your skin!  Older skin is about 50% water, so the main focus must be on hydrating the body, moisturising the skin, and locking in that moisture. You can give nature a helping hand with Elave Sensitive Body Lotion with camomile extract and Elave Hand Treatment Balm with shea butter, coconut oil and vitamin B5.


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