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Elave Skincare is once again supporting TinyLife, Northern Ireland’s premature baby charity, during this year’s Premvember.
Elave Baby is the only certified skincare range with ‘Approved By’ status from TinyLife.
Premvember marks World Prematurity Day on 17th November as well as highlighting the vital on-going services provided by the charity.
Every year, over 2,000 babies are born too soon, too small or too sick in Northern Ireland. Some arrive as early as 24 weeks, weighing as little as 1lb/454 grams, the same weight as half a bag of sugar!
Joanna Gardiner, CEO of Elave Skincare, said: “With the incidence of baby eczema across the island rising from 3% to 25% inside two generations, it is clear we need to be more mindful about treating skin right.
“How we care for young skin can have health implications for the rest of our lives, so using the purest, gentlest products, from top to toe, is where you start.
“Elave Baby Bath and Elave Baby Nappy Cream are ECOCERT certified natural and organic to soothe and hydrate dry, sensitive young skin.
“Our multi-award winning formulations are enriched with organic camomile and aloe vera, are gluten and cruelty-free, and dermatological and paediatric-approved.”
Warm, humid weather is not always good news for dry skin conditions, says Selene Daly, Registered Advanced Nurse Practitioner in Dermatology
People with dry skin conditions like eczema usually get a break when the sun shines. Warm weather, humidity and loose clothing all serve to alleviate a condition which can return with a vengeance once cold winds bite and the central heating and layers of clothing go back on.
How to raise a SunSmart kid! Tips for keeping safe while having fun in the sun
Young skin is particularly vulnerable to UV damage, says Selene Daly, Registered Advanced Nurse Practitioner in Dermatology
Medical experts predict that children born in Ireland after the millennium will, on average, live until they are 100 years old! Given that 7 out of 10 of those children will have fair, sensitive and easily damaged Type I and Type II skin, it is important that they learn to look after their skin early.
